Toyota loses $21B in market share in one week, plans media blitz this week
Filed under: Government/Legal , Safety , Toyota After a long spell as the apple of the media’s eye, Toyota is now officially in the bad news barrel. So far the Japanese automaker has announced the recall of 5.3 million vehicles for floor mat issues that may lead to unintended acceleration and a separate recall of 2.3 million vehicles for sticking gas pedals ( watch the explanatory video ). The entire ordeal has been a public relations nightmare, and as you’d expect…
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Topics: floor mats, media, toyota, jim lentz